The Maruti Suzuki e-Vitara was expected to launch in India in March 2025.

 

Maruti Suzuki, India's leading automobile manufacturer, is set to make a significant entry into the electric vehicle (EV) market with the launch of the e Vitara, its first all-electric SUV. Scheduled for a debut at the Bharat Mobility Global Expo on January 17, 2025, the e Vitara is expected to go on sale in March 2025.  This launch represents a pivotal moment in Maruti Suzuki's strategy to embrace sustainable mobility solutions and cater to the evolving preferences of modern consumers.

Design and Platform

The e Vitara closely mirrors the eVX concept showcased at the Auto Expo 2023, retaining key design elements such as the tri-slash LED daytime running lights and a pronounced rear wheel arch. The exterior exhibits a rugged two-box shape with extensive dark cladding, characteristic of traditional SUVs, and accommodates wheel sizes up to 19 inches on the all-wheel-drive (AWD) version. Notably, the rear door handles have been repositioned to the C-pillar, reminiscent of older Suzuki Swift models. 

Built on the new Heartect-e skateboard platform, co-developed with Toyota, the e Vitara is entirely electric. This platform features integrated eAxles, combining the motor and inverter, and is designed to provide increased structural integrity and a lowered center of gravity.  The collaboration underscores Suzuki's commitment to leveraging advanced technologies for its EV lineup.

Battery Options and Performance

The e Vitara offers two battery pack options:

• 49 kWh Battery Pack: This variant powers a front-mounted motor delivering 144 horsepower (hp) and 189 Newton-meters (Nm) of torque. 

• 61 kWh Battery Pack: The larger battery variant produces 174 hp with the same torque. 

These battery packs utilize lithium iron phosphate (LFP) blade cells supplied by BYD, known for their durability and efficiency.  

Dimensions and Build

The e -Vitara measures 4275 mm in length 1800 mm in width and 1635 mm in height, with a wheelbase of 2700 mm. 

Interior Features

The interior of the e Vitara represents a significant step forward for Maruti Suzuki, featuring a modern design with a floating dual-screen layout for infotainment and instrumentation. 

Additional features include a wireless phone charger, electronic parking brake, heated mirrors, and a host of Advanced Driver Assistance Systems (ADAS) technologies, such as Adaptive Cruise Control and Lane Keep Assist. The rear seat offers split-folding functionality, three-point seatbelts, ISOFIX mounts, and adjustable headrests, ensuring comfort and safety for passengers.

Market Positioning and Pricing

The e Vitara is expected to compete with models like the Tata Curvv EV, MG ZS EV, Hyundai Creta EV, and Mahindra BE 05 in the domestic market. Pricing is anticipated to start around ₹20 lakh (ex-showroom) for the base 49 kWh variant, with the 61 kWh version reaching ₹25 lakh. The AWD model could be priced close to ₹30 lakh. 

Global Production and Export Plans

The e Vitara will be manufactured at Suzuki Motor Gujarat's facility in Gujarat, India, with around 50 percent of its production output designated for export to European and other global markets. This strategy underscores India's significance as a key EV hub for Suzuki, which intends to invest over a billion dollars in the country. 

Conclusion

Maruti Suzuki's e Vitara represents a significant milestone in the company's journey towards sustainable mobility. With its advanced features, robust design, and strategic initiatives to bolster charging infrastructure, the e Vitara is poised to make a substantial impact in the burgeoning EV market in India and beyond.